We went to the experts to sift through ingredients to determine what is toxic and what is safe.
Then, after thousands of people from our Community weighed in, we knew what we needed to ban from our formulas.
You deserve to know exactly what is in your products and why. Demand transparency from your beauty brand. Everything we make is certified clean and cruelty-free, always.
- Aluminum Chlorohydrate (Aluminum Salts)
- BHA & BHT
- Benzophenone & related compounds
- Coal Tar
- Formaldehyde & Formaldehyde Releasing Agents
- Lead & Lead Acetate
- Mercury & Mercury Compounds
- Methyl Cellosolve & Methoxyethanol
- Mineral Oil
- Retinyl Palmitate
- Triclosan & Triclocarban
- And thousands more